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SEO do’s and don’ts for 2017

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Over the years, search engine optimisation (SEO) has changed with the times, especially with algorithms becoming more sophisticated. For website owners, this is a plus. Not only has it banished spammy websites that hold weak content, but it has improved the user’s experience, too. Omar Thompson from StartUp Active shares the SEO do’s and don’ts for [...]

Free fitness with a difference

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Image credit: Richard Murgatroyd Photography We couldn’t ignore the flurry of free fitness initiatives that are helping to get more people active across the country. Olivia Hubbard experienced two London offerings that each place community spirit at the heart of what they do. It’s common knowledge that Londoners are a unique species. We mooch about with [...]

Indoor rowing for beginners

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Indoor rowing is a fantastic and simple way to improve fitness while enjoying a new sport. In partnership with this year’s annual Boat Race, Cancer Research UK and British Rowing are encouraging thousands across the nation to take on an indoor rowing challenge as part of The Great Row to raise funds to help beat [...]

7 ways to support clients without body shaming

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PTs are proudly showcasing their clients’ body transformations across social media – hence the flurry of inclusive hashtags and smiling faces of recognised progress. Yet, not all are smiling – as behind the scenes, onlookers share their negative body shaming catchphrases instead of warm encouragement. Kylie Ryan, who teaches health and fitness professionals how to [...]

Keep your cash flowing

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Cash comes and goes. January joiners, summer bodies, 90-day challenges and six-week boot camps all present opportunities for fitness professionals, but the nature of these opportunities comes with a downside – ‘lumpy’ cash flow. There’s no two ways about it, this makes business stressful, and even if it’s not seasonality, it might be termly classes [...]

Is HIIT for everyone?

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HIIT is everywhere, or so it seems. But, is this trendy training method suitable for all of your clients? As fitness professionals, it’s up to us to create a programme or class that is engaging and suitable for our clients. In this week’s blog, Simone Hodgkinson looks at HIIT in a bit more detail, including how you [...]

Pelvic floor or flaw?

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Could the pelvic floor really be the pelvic flaw? Not all pelvic floor issues are the same – do you understand the differences? And which clients you can help? With one in three women (and a fair portion of men) reported to have pelvic floor issues this is an area that, as a fitness professional, you [...]

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