![\"youtube](\"https:\/\/www.fitpro.com\/blog\/wp-content\/uploads\/2021\/11\/Picture-1.png\")
<\/a><\/p>\nAnd it\u2019s not just yoga that attracts large audiences. Jeff Cavaliere created his Athlean X channel in 2006. Today, he has a 9.1 million-strong YouTube following and offers bodybuilding videos that are all about creating the body you want.<\/p>\n
Sure, these are big numbers and impressive feats, but there\u2019s more to these accomplishments. The number of views Adriene and Jeff receive proves that people want fitness videos. And when you consider that almost 500 hours of video<\/a> is uploaded to YouTube every minute and that YouTube has over 1.2 billion users worldwide, it\u2019s easy to see how this is all possible.<\/p>\n Aside from the fact that, at the moment, for many people it\u2019s the only way to work out, video is the perfect medium for getting your brand out there. Like Adriene and Jeff, as a fitness instructor, your product is instruction. You need to be able to show people how to perform specific exercises to generate results and video is the best way.<\/p>\n Video is also highly accessible today. In fact, you can create and sell fitness programmes<\/a> online to an audience from across the globe. Using a video paywall<\/a>, you can offer subscriptions to your workout videos. This means that your ability to earn more, without worrying about the limited number of hours you have in the day, becomes possible.<\/p>\n While it may seem like you can whip out your phone or camera and hit record, don\u2019t. Creating effective videos requires a little more planning, but nothing out of reach.<\/p>\n The best workout videos are planned workout videos. Take this one from Derek Simnett. He covers a full push day workout. Note how he\u2019s broken the video down into various workouts and he narrates each movement. Altogether, viewers experience an easy-to-follow video \u2013 one they can really gain valuable insights from.<\/p>\n Your workout will be relatively easy to choose from. But it\u2019s not as simple as showing up and performing one movement. Often, when shooting workout videos, you may find that you want to capture different angles. You may also want to talk viewers through your workout or add a voiceover in editing.<\/p>\n Whatever you choose, aim to record enough complete movements to have the footage you need for your video.<\/p>\n This may seem obvious but it\u2019s worth mentioning. Make sure you have access to whatever equipment you\u2019ll need to shoot your video and also appropriate space to allow you to film, ensuring that all movements you perform are seen clearly on camera. With the current COVID-19 crisis,\u00a0 this may require you to be creative with the space that you use and also the fitness equipment that you are utilising.<\/p>\n It is definitely worth performing a few trial runs to ensure that the space you have available is sufficient for performing all movements on camera.<\/p>\n While you\u2019ll be able to edit the length of your video, it\u2019s a good idea to have a rough estimate of how long it will be. Knowing the video\u2019s length will help you determine how much footage to record and also how much time you\u2019ll need to capture all the footage you need.<\/p>\n Contrary to popular belief, you can shoot amazing videos using smartphones. Sure, not all smartphones are created equally but, with the right screen resolution, you can produce highly effective videos.<\/p>\n Beyond your camera choice, you\u2019ll need to determine how you\u2019ll handle sound. For workout videos, you can either use a lavalier mic that\u2019s clipped to your body or add voiceovers to narrate your workout in the editing phase.<\/p>\n Lavalier mics are relatively inexpensive<\/a>, so you don\u2019t need to go for the top-of-the-range models. You can get away with a lavalier mic that connects to a second smartphone to record your audio. Later, in the editing phase, you can sync the audio and video.<\/p>\n A word of caution<\/strong>: Don\u2019t record video and audio from your camera. While some cameras offer noise cancellation functionality, background noise can get loud. Spending an hour to shoot video and later finding out that you can\u2019t use your audio won\u2019t be fun.<\/p>\n Adding a tripod to your equipment collection is a good idea. They help you capture steady shots from various angles, making your workout video more engaging.<\/p>\n Tripods are available from \u00a314 upwards from Amazon and you can get away with an entry-level model.<\/p>\n Shooting footage inside will mean using indoor lighting. It\u2019s not the best but you should still be able to film workout videos.<\/p>\n If, on the other hand, you opt for an outdoor shoot, get it done in the early morning or late afternoon. Midday sunlight casts too many shadows that can lead to poor video quality<\/p>\n Here are three tips to help you prep yourself:<\/p>\n Copyright infringement is a serious crime. And, while it may seem like a no-brainer, wearing branded apparel in your workout videos can open you up to litigation. Unless you\u2019re sponsored by a clothing label, opt for plain or unbranded clothing.<\/p>\n Scripts make creating videos easier. They help you plan shoots but also save you the hassle of trying to improvise while recording content. If you\u2019re not comfortable in front of the camera just yet, rehearsing will make it easier to deliver lines.<\/p>\n And, if you choose to use a voiceover, all you need to do is record your voiceover and sync it with each shot.<\/p>\n Cameras have a way of accentuating physical features. And, because shooting indoors won\u2019t offer the best light, you\u2019ll need to be as rested as possible to look your best. If you\u2019re shooting a video and looking tired, your content will not appear as appealing to viewers.<\/p>\n We\u2019re in the final stretch. You\u2019ve recorded your footage and it\u2019s time to put it together to create your workout video.<\/p>\n Here are three important elements to include:<\/p>\n While your video is going to be filled with value, sharing it with the world also gives you the opportunity to get your brand out there. Include your logo in every frame as you edit your video and make sure it\u2019s large enough to be noticed, but not so much so that it\u2019s imposing.<\/p>\n Colour correction is the process of changing colours in a video or image. It\u2019s used to introduce more blue or red colour (referred to as a stark change) or more white balance (referred to as a subtle change).<\/p>\n While you\u2019ll be filming in one setting, it\u2019s still a good idea to use colour correction to ensure that various shots have a similar look and feel. After all, the aesthetic appeal of your video will go a long way to attracting more viewers and can become associated with your brand.<\/p>\n Intros and outros are quintessential elements of effective workout videos. They\u2019re the perfect chance to generate hype for your brand.<\/p>\n Simeon Panda\u2019s intro includes a combination of effects. The distortion and colour usage make viewers focus on his intro, which is his website URL. After seeing Simeon\u2019s intro, there\u2019s a good chance that you\u2019ll want to either visit his website or watch more of his videos.<\/p>\n Outros are just as valuable as intros. They allow for call-to-actions. Going back to Simeon\u2019s video, his outro is used to position other videos viewers can watch or direct his audience to follow him on social media.<\/p>\n Video is the perfect tool for fitness professionals to grow their brands. It can be used to attract new viewers and make more money in the fitness industry<\/a>.<\/p>\n But, to create effective workout videos, you\u2019ll need to plan them. Cover your bases by getting permission to shoot your videos, make sure you have all the equipment you\u2019ll need, prepare yourself to be on camera and use editing as an opportunity to turn rough footage into high-quality, branded content.<\/p>\n PJ Taei<\/strong> is the founder and president of Uscreen, an all-in-one video monetisation and OTT platform<\/a> that empowers video entrepreneurs and creators to monetise their content and build thriving businesses around their videos.<\/p>\n <\/p>\n![\"youtube](\"https:\/\/www.fitpro.com\/blog\/wp-content\/uploads\/2021\/11\/Picture-2.png\")
<\/a><\/p>\nWhy you should create workout videos<\/h3>\n
How to create workout videos<\/h3>\n
![\"youtube](\"https:\/\/www.fitpro.com\/blog\/wp-content\/uploads\/2021\/11\/Picture-3.png\")
<\/a><\/p>\nHere\u2019s how to get started<\/h3>\n
Always plan your videos<\/h3>\n
![\"youtube](\"https:\/\/www.fitpro.com\/blog\/wp-content\/uploads\/2021\/11\/Picture-4.png\")
<\/a><\/p>\nHere\u2019s how you can plan your workout videos<\/h3>\n
Identify your workout<\/h3>\n
Find a good place to film<\/h3>\n
Know how long the video will be<\/h3>\n
Get your hardware ready<\/h3>\n
Sound<\/h3>\n
![\"Lavalier](\"https:\/\/www.fitpro.com\/blog\/wp-content\/uploads\/2021\/11\/Screen-Shot-2020-03-17-at-09.45.35.png\")
<\/a><\/p>\nTripod<\/h3>\n
![\"tripods\"](\"https:\/\/www.fitpro.com\/blog\/wp-content\/uploads\/2021\/11\/Screen-Shot-2020-03-17-at-09.49.38.png\")
<\/a><\/p>\nAccount for lighting<\/h3>\n
Get yourself ready<\/h3>\n
Avoid branded apparel<\/h3>\n
Prepare a script and rehearse<\/h3>\n
Get enough rest<\/h3>\n
Editing<\/h3>\n
1.Your personal branding<\/h3>\n
![\"youtube](\"https:\/\/www.fitpro.com\/blog\/wp-content\/uploads\/2021\/11\/Picture-8.png\")
<\/a><\/p>\n2.Use colour correction<\/h3>\n
3. Choose transitions<\/h3>\n
![\"youtube](\"https:\/\/www.fitpro.com\/blog\/wp-content\/uploads\/2021\/11\/Picture-7.png\")
<\/a><\/p>\nConclusion<\/h3>\n
Author bio<\/h3>\n
![\"PJ](\"https:\/\/www.fitpro.com\/blog\/wp-content\/uploads\/2021\/11\/Picture-9.png\")
<\/p>\n