{"id":12681,"date":"2025-01-23T09:04:46","date_gmt":"2025-01-23T09:04:46","guid":{"rendered":"https:\/\/www.fitpro.com\/blog\/?p=12681"},"modified":"2025-03-03T16:52:44","modified_gmt":"2025-03-03T16:52:44","slug":"insights-from-fitness-industry-ceo","status":"publish","type":"post","link":"https:\/\/www.fitpro.com\/blog\/insights-from-fitness-industry-ceo\/","title":{"rendered":"Passion, purpose and making an impact &#8211; insights from an exercise industry CEO Richard Beddie"},"content":{"rendered":"<h2>Why exercise is the most financially efficient health policy. Fitness industry CEO Richard Beddie, Exercise New Zealand shares his insights on the exercise industry.<\/h2>\n<p><span data-sheets-root=\"1\">In this episode, JP and Richard explore how the \u201cfat kid at school\u201d (Richard\u2019s own description) ends up becoming an aerobics instructor, gym owner and then a national leader of the exercise industry, who goes on to sit on boards that influence the global advancements in our professional standards. Incredibly, due to Richard\u2019s passionate, rapid-fire speaking style, they still had time to discuss why New Zealand has arguably the friendliest exercise conference on Earth, what the kiwis do best, Richard\u2019s message to all trainers, and his current intensely felt desire to educate government to see exercise as the most financially efficient health measure to introduce to all western populations. Enjoy this powerful discussion with a global leader in the industry.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Passion, purpose and making an impact - industry insights from exercise industry CEO Richard Beddie\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/QKdSWHMFLsY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span data-sheets-root=\"1\">Richard is the CEO of <a href=\"https:\/\/www.exercise.org.nz\/\" target=\"_blank\" rel=\"noopener\">ExerciseNZ<\/a> with a background in exercise facility management and ownership. He sits on multiple global boards including HFA (formerly IHRSA), World Active &amp; ICREPs. He holds a BSc in statistics, and an MBA, and has a passion for advocating for the exercise industry.<\/span><\/p>\n<p>Watch more in John Polley&#8217;s series of webinars with <a href=\"https:\/\/www.fitpro.com\/blog\/growth-behaviour-change-bobby-cappuccio\/\">leaders and influencers in the global fitness industry.<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why exercise is the most financially efficient health policy. Fitness industry CEO Richard Beddie, Exercise&#8230;<\/p>\n","protected":false},"author":3,"featured_media":12841,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[860,3074],"tags":[],"class_list":{"0":"post-12681","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"category-webcast"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/posts\/12681"}],"collection":[{"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/comments?post=12681"}],"version-history":[{"count":6,"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/posts\/12681\/revisions"}],"predecessor-version":[{"id":12991,"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/posts\/12681\/revisions\/12991"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/media\/12841"}],"wp:attachment":[{"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/media?parent=12681"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/categories?post=12681"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fitpro.com\/blog\/wp-json\/wp\/v2\/tags?post=12681"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}