Prospecting Wisdom

Don’t underestimate the power of faxes. In these days of email, faxes have taken a back seat. Because of that, faxes get noticed. Carefully position faxes as part of your prospecting efforts.

Follow-up and follow-through are keys to prospecting success. Remain in contact with your prospects.

Give a prospect something for nothing. An article that would be of interest and value, information on health and fitness etc. and transfer to the prospect with a note "just thought you might be interested in this" indicates that you are thinking of them and wish to be a resource. Also add a line at the bottom of your article with a message that encourages your prospect to pass it along e.g. 'Feel free to pass this onto a friend.'

Pace yourself. Prospecting takes time. Allocate a specific amount of time each day and keep to the schedule. It is always easy to put something ahead of the prospecting activity but make an appointment with yourself and don’t break it.
Feel free to pass this sales tip onto a friend!

Lesley Aitken
International Fitpro Business Consultant

Sales, Service & Management Trainer - Coach - Speaker
Mobile: +44 (0)7815 800 939
www.fitpro.com/business/training